Services / Technical SEO

Technical SEO agency for hospitality brands.

A strong hospitality website needs more than great content. Our technical SEO services help search engines crawl, understand and index your pages, while improving site structure, performance and the experience for guests looking to book.

Built for

Restaurant groups, hotels and venues that look the part but don't show up in search.

Our technical SEO services.

Technical audit

Crawl, indexation and errors, ranked by impact on bookings and AI search visibility.

Website Speed & Core Web Vitals

Faster pages on mobile, where guests decide.

Structured Data & Schema Markup

Restaurant, hotel, menu and event markup.

Migrations

Plan website and booking-engine migrations to protect important URLs, preserve search signals and minimise disruption to organic visibility.

Local SEO

Location pages and Google Business Profiles for every site.

Search-led structure

Pages for cuisines, occasions and neighbourhoods.

From first look to the bill

  1. Searches: 'Private dining in Marylebone'.
  2. Finds you: Your page, ranking and loading fast.
  3. Understands: Finds accurate menus, location details and booking information presented clearly on the website.
  4. Books: Without ever leaving your site.

Our approach

1. Audit

How you show up today across Search, Maps and AI.

2. Prioritise

A short roadmap, ranked by impact.

3. Fix

Done by us, or alongside your developers.

4. Monitor

Rankings and organic bookings, tracked.

Platforms

  • Google Search
  • Google Maps
  • Google Business Profile
  • Search Console
  • Schema.org
  • Core Web Vitals

Technical SEO questions

What is technical SEO?

The work that makes sure search engines can crawl, understand and trust your website: speed, structure, indexation, structured data and the fixes in between. Without it, great content struggles to rank.

How long does SEO take for a restaurant?

Technical fixes can show results within weeks, particularly for local searches. Competitive rankings usually build over several months. We set expectations clearly at the start and report progress against bookings.

Do we need SEO if we already run Google Ads?

They work best together. Paid search buys visibility today, SEO builds visibility you own. Together they cover more of the results page, and the data from each makes the other sharper.

We have several sites. How do you handle location pages?

Each site gets its own page with consistent details, menus, booking links and local schema, so every location can rank in its own neighbourhood.

Will SEO work affect how guests book?

No. We work around your booking flow, making sure it is crawlable and tracked without changing how guests book.

What's the minimum commitment?

A six-month retainer as standard, which gives fixes time to be crawled, ranked and measured against bookings.

Works well with

Be found by the guests already looking.

Tell us where you want to grow. We'll come back with a plan, and the numbers behind it. Start a conversation